By Blake Harper,
Lipsticks are one of the most daily-used makeup items, available in different colors and flavors. Individuals use them to beautify their lips and bring up their best looks. Moreover, these days, with the increased beauty standards, we can see different face looks. Such as with smoky eyes, women like nude lip colors. Similarly. for a glamorous look, my favorite lip color is a red hot one. To present these makeup items in the best manner, brands use custom lipstick boxes.
The way you present your lipstick products speaks a lot about your brand. Lipstick packaging plays an important part in shaping the minds of the target audience. Moreover, it directly affects their buying decision and urges them to give a try to your product. When lipsticks come up in a packaging that has the best design with all the important brand details, nothing can stop your business from flourishing!
Here in this post, we are going to discuss details not to miss when creating custom lipstick boxes for your brand. As these are the direct indicators of your brand, their creation needs an extra level of care and attention.
The packaging of any brand is important for conveying its message and values to the respective audience. Custom lipstick boxes help to enhance the overall sales of your business. These help the customers get an idea about the product without even opening it. The appearance of any packaging therefore counts for its sales. Lipstick packaging addresses all the questions and concerns of customers perfectly and makes them believe in your brand’s authenticity.
Before customers actually decide to buy any lipstick product, they would first judge its packaging. If it appears beautiful from the outside, there are higher chance that they are going to buy it. Therefore, brands must address all their concerns, offering them excellent experiences. With the high demand for beauty products, their packaging has become important in deciding their sales. To beat the competition, brands try their best to come up with the finest lipstick boxes.
Let’s have a look at all the essential details regarding custom lipstick boxes:
With the new market trends, it has become difficult for businesses to choose the right design or shape. All of the makeup brands are continuously working on different ways to expand their sales. The best of which is choosing a design or shape that is different from all other brands. The entire packaging should allow brands to accommodate as many changes as they want. Choosing between different shapes and going creative in designs helps businesses.
Brands that accurately find out what their target audience requires to know better what to present them with. This is what makes them different and results in a greater number of happy customers. Once brands know what their customers are expecting, they can target those areas. This helps them present customers with the desired product in excellent packaging. This approach makes things way easier for both the brand and the customers.
Brands need to keep a close eye on the latest trends in lipstick boxes and keep up with those trends. Presenting customers with the latest styles and designs attracts them towards your product and this results in more brand engagement. Moreover, trendy designs make your packaging look more professional. For this, you need to hire the services of experienced designers.
Another popular trend is the shift of brands towards sustainability. As people are now more aware of environmental safety, they try to follow practices that don’t harm the surroundings. Therefore, brands that follow such practices become their first choice.
Make sure to create your lipstick boxes with eco-friendly materials such as Kraft or cardboard. Both of them are cost-effective and sustainable, helping your brand achieve its desired goals of eco-friendliness. These materials produce minimal waste and therefore brands prefer using them.
Brands that offer a simple and accurate show of products manage to get customers’ attention. Different research states that around one-third of women prefer goods having fine looks. When lip products come in such packaging, they manage to win the trust of customers and make them show more interest in your services. They will also be convinced to give a try your lipsticks without even opening the box. To get into customer’s eyes, attractive packaging is a must. So, with the right marketing and trendy custom lipstick boxes, brands can earn lots of revenue.
Design is always one of the first factors that customers notice about your lipstick boxes. Many boxes differ in terms of style, color, and layout. The unique one wins the race. Brands these days are choosing simple and elegant designs that make them look more professional. Again, it is the brand’s theme that decides if the design is going to be vibrant or a simple one.
Also, there are a large number of colors to select from. The color of your boxes plays a vital role in setting your brand apart and adding to its own unique identity in the market. The font on these boxes should be clear and easy to read, letting customers easily interpret the brand information.
If you can afford to make more changes to packaging for better, try out different finishing methods. A few of these include embossing, foil stamping, lamination, etc. In this manner, brands can further add to the way their boxes look and increase their demand. Also, customers are going to treat your brand as a trustworthy one. Lipstick packaging is one of the best ways to get more clients towards your brand without the need to spend too much on physical marketing.
The best and easiest way to add more customers to your brand network is through custom packaging. Place attractive boxes at different retail shops and get more business coming to you! Increased sales for brands mean more profit and fame in the market. Moreover, as women are the main audience of this product, they are more interested when they get to see fine and unique designs.
Brands can make use of different factors to attract the target audience. Highlighting these benefits on their packaging can turn up the game even more. Therefore, good packaging is always important for a brand’s success in the makeup industry. It gives them the competitive benefit while making their product look more tempting.
Investing in packaging is always a good idea for all lipstick brands. One of the main things that attracts customers these days is the sustainability factor. And brands that are following it in their packaging are excelling. Find some of the top benefits of using custom lipstick boxes below:
With fine packaging, brands can make enough sales. When every single aspect of packaging is carefully met by brands, customers focus more on your brand. This helps them trust your brand and recognize it even from a distance, based on the looks of its packaging. Customers first notice the design of the boxes. If they like it, this is going to result in an immediate buying decision. Moreover, they think of your product as a quality one. Thus, it adds more value to your brand’s lipsticks and sets them apart from others.
With so many customization options available, brands can choose the one that fits their specific theme. Different colors and shapes define a brand, and the packaging should reflect that as well. Opting for the right color scheme, font, and shapes can help a brand create its own identity and set it apart from the competitors as well. Colors are all that tell the customers about your brand story. If you want to show your brand as a minimal one, pastel colors are the best. However, if your brand has a vibrant theme, choose from bright colors.
Packaging is one of the main things that describes the brand’s core values to the customers. The good news is, now you don’t need to travel door to door for marketing your brand. Custom packaging can serve the purpose on your behalf. Moreover, you can mention brand and product details on these boxes. This lets the customers know more about your business and the right directions to use the product. Thus, these serve as brilliant marketing tools for your brand, with minimal costs involved.
CPP Boxes offers the best range of custom lipstick boxes that have helped several brands achieve success. Explore our website now!
Getting perfect and suitable packaging for the products is more than necessary now for the businesses. As the competition among cosmetic brands is increasing, there is a need to innovate the outlook of your products if you want to get more sales. Custom Lipstick Boxes are the perfect option for your company to enhance its brand image. So, invest in designing and printing these lipstick box packaging to attract more customers to your product.
The top-notch and high-quality custom printed lipstick boxes provide an attractive appearance to your products and provide complete protection and maximum security to them. In addition, these lipsticks can be fragile to handle, so always make sure you use premium quality material for the wholesale custom lipstick boxes.
Whether you are a well-established cosmetic company or a newly set up brand, you always need creatively designed packaging for your products.
According to the statistics, 81% of consumers purchase something new for the first time because they find it appealing.
Here are some of the reasons you should get the most attractive encaptivating packaging for your brand. Let’s have a look at these reasons one by one.
Lipstick boxes wholesale are necessary to get maximum support and protection for your lipsticks and prevent them from getting damaged. To do so, you have to select the premium quality manufacturing material for the lipstick packaging boxes.
Most of the materials that we utilize at CBM to create your Custom Lipstick Boxes are:
Kraft Box Material: It is a biodegradable and environmentally friendly material that will not cause any harm to the environment and your products. As it is highly flexible, you can alter them into any shape, size and style according to your demands and product needs. Moreover, kraft lipstick boxes allow ventilation; hence the texture and fragrance of your product remain safe. You can print them in any way you want. They are simple and minimalistic. So you can decorate them in any way you desire.
Corrugated Box Material: It is composed of three layers which make it more studied and resilient against harmful environmental factors. Moreover, it protects your delicate products effectively.
Whatever material you select for manufacturing your Custom Lipstick Boxes, make sure the material is resilient, sturdy, and environmentally safe. These should protect your products from getting accidents, heat, moisture, bacteria and any harmful germs. Easy to assemble and lightweight materials enhance your standing as a brand.
Do customers care about the manufacturing material of the packaging of products?
67% of the customers report that they prefer cardboard or paper packaging – Ipsos
Make sure your packaging is biodegradable and environmentally friendly. If it is reusable and recyclable, mention it on the packaging prominently as it will get the attention of eco-conscious customers. Furthermore, they will prefer your product over other brands because you provide them with non-toxic and harmless products. People generally adore these properties and always get inclined towards these products.
It is a fact that appearance matters in the marketing of cosmetic products. By getting the finely designed packaging, you can captivate the buyer’s attention and make them trust your products.
There are a few fundamental elements that customers notice in the design of every Custom Lipstick Boxes. So, try to keep these elements in focus. As a result, you will get the perfect styles of your lipsticks packaging.
Make sure you select the right combination of different colors for the design of your Custom Lipstick Boxes. Colors set the mood and the vibe of the product, and it is the first introduction of your brand to the customers. For this reason, select the colors that affect your brand persona and display its core vision to the customers.
If you want to depict a bold brand image of your cosmetic company, you can use bright colors that have a vibrant aura. Or otherwise, you can go for light and pastel colors if you are more on the minimalistic and uncomplicated side of the design.
For more innovation, you can combine both of these color shades to get a new design of colors for the packaging of your product.
There are many fonts available that you can use. Whatever text style you pick, make sure it is readable yet innovatively styled. Hard to read text is often ignored by the customers. For this reason, always select the font that follows your brand personality and depicts your values well.
You can also get customized fonts. It makes your products look exclusive and more innovative in design and appearance. The black color shows elegance, confidence, and sophistication. A combination of feminine pinkish shades with white or purple colors will make the appearance of your Custom Lipstick Boxes more pure and inviting.
The aesthetic and artistic sense of people is getting more enhanced and better. So they are noticing the design of every packaging more than ever. Modern designing techniques of the packaging include different patterns.
Custom Lipstick Boxes with patterns on packaging add a text and feel to the product and communicate with the customers. Select ways to market your brand well to the buyers and make them purchase your products.
People’s widely used patterns are geometric, abstract art, floral designs, etc. You can get a simple and minimalistic line design to give an elegant aura to the products. You can select vivid colors and floral patterns to build a more feminine and lovely company brand image.
Customized and enhanced packaging will drive more customers towards your brand and generate more revenue for your company. By getting the perfect designs and appropriate finishing of your Custom Lipstick Boxes, you will get the attention of buyers, and it will generate more clients.
Another rising phenomenon is the trend of online shopping. Make sure you design the packaging in a way that looks stunning on social media platforms. To get customers’ loyalty, provide them with the best user experience and unboxing experience. Nowadays, unboxing videos create an impact in crafting the buyers purchasing decisions and influence their choices.
Do these unboxing videos affect the viewers?
According to the stats, 55% of those who watch unboxing videos agree that the video convinced them to buy the product. 35% of the consumers agree that they watch unboxing videos of different products.
So there are many customers that you can compel towards your brand by providing them with intriguing designs and an excellent unboxing experience of your products with custom printed lipstick boxes.
According to Study Finds, 2020, 60% of customers avoid brands with unattractive packaging or unappealing logos.
A significant embarrassment of your logon and other details uplift your brand image and make your products look professional and captivating. Once our customers trust your product and try it, they will become your regular and loyal clientele.
When you perfectly showcase your products in charming Custom Lipstick Boxes, they get noticed by the customers for sure. On the other hand, the boring packaging of the lipsticks or no packaging makes them look unprofessional and not of good quality.
To flare up the appearance of your Custom Lipstick Boxes, Make them look professional and genuine. And to do so, it is significant to embellish the necessary information regarding the product or the brand on the packaging prominently.
This necessary detail includes
Enticing and unique brand logo
Brand Name
Product name
How to use the product
How to store the product
Ingredients
General qualities
Slogan or one line product description
Product image on the packaging
Side effects
Warnings
Cautions
Expiry date
Manufacturing date
Labels (Environmentally friendly, non-toxic, cruelty-free, harmless, etc.
Contact numbers, social media addresses, and customer care details
These details allow our customers to get complete information about the product and trust them. You can also mention the upcoming events on Custom Lipstick Boxes wholesale or the information regarding the new product you are launching. Consequently, it increases brand visibility and enhances its standing in the marketplace.
You have complete freedom to choose which size and shape of Custom Lipstick Boxes are perfect for your brand. Every lipstick is different. So every lipstick needs exclusive packaging that protects it and makes it attractive. Whether you are selling casual lipsticks or luxurious ones, you can get the perfect style, shape, and size of the packaging of your lipsticks.
Another option that makes the lipsticks look professional and genuine is the usage of inserts in their packaging. Moreover, it uplifts your brand image and protects the lipsticks from getting into the chaotic collision or breakage. Some of the most popular insert options at CustomBoxesMarket for Custom Lipstick Boxes are,
Cardboard Inserts
Blister Inserts
Paper Inserts
Foam Inserts
Fence inserts
Custom shapes
Punch Inserts
Design is useless if it is not printed professionally. Make sure you get the best printing practices for your product because it holds significant importance in getting the sleek appearance of your lipsticks. Moreover, you can also get several designs for your Custom Lipstick Boxes packaging, including window patching, off-set printing, UV coating, die-cutting, etc.
Print them well to give a fresh and modish outlook to your products. Some of the most famous printing practices that brands use are,
You can also print the Custom Lipstick Boxes with logo for a short time. For example, just for the promotional event or marketing campaign, you can get digital printing, and it gives off gorgeous colors and fades away with time.
If you want to get high-quality printing with consistent properties, get off-set printing for your Custom Lipstick Boxes. Furthermore, it is a cost-effective and cheaper option compared to other printing techniques.
With vibrant and HD color printing, you can get exquisite packaging for the lipsticks and make your brand stand out among many others in the retail stores.
Stunning Custom Lipstick Boxes are necessary for your brand growth because
These lipstick boxes wholesale make products safe and secure. You can transfer these products from one place to another without fear of getting them damaged, displaced, or de-shaped by getting these boxes.
If you design them by unifying the best color combinations, stylized typography, and sleek patterns, you can get one of the best outlooks on your brand. As a result, more buyers will know your brand and purchase your products.
If you want to create your products’ professional look, embellish the necessary details regarding the brand of the product on the
Custom Lipstick Boxesprominently. It produces trust in your customers towards the brand.
The creatively designed packaging of the cosmetic boxes also acts as a seamless marketing tool and promotional tool that effectively promotes your brand to the customers when you are not there.
In a nutshell, lipstick box packaging can make or break your brand image because it is the presentation of your brand to the customers. But if you want to get a loyal customer base that you retain, you have to provide them value and premium quality products.
According to Dotcom Distribution, 40% of customers say they will share an image of your packaging on social media if it is unique or branded.
And here you go, another way of clever marketing your products. Once they trust your products, they will unknowingly become your brand ambassadors and effectively market them. So, word of mouth is the most reliable and the most effective marketing tactic.
We provide very durable and sturdy Custom Lipstick Boxes for your cosmetic item at CustomBoxesMarket. Furthermore, we provide free shipping and free custom design, and we offer no die or plate charges. In addition, we ensure that your wholesale lipstick boxes are delivered on time. So please select us and make your business well-known in the marketplace.