There’s a misconception among those who don’t have a girlfriend or wife that the abundance of jewellery brands makes buying a present for her a simple task. “Jewellery gifts; a box of chocolates; some flowers,” they say, as though there is only one option of all three. What those without a trinket-loving loved one can’t understand is this: just like choosing between lilies and gladioli, selecting from the best jewellery gifts available online and in store is a delicate operation.
Even when it’s not the engagement ring you’re seeking, choosing birthday gifts that sparkle can be a tough one. Stud earrings or huggie hoops? Heart necklace or something engraved? Malachite or mother of pearl? They’re all questions you may have to contend with when it comes to birthday, Christmas, and even Mother’s Day gifts.
Luckily for you and your girlfriend (/wife/mum/sister), we’re thrumming with jewellery gift ideas, from the plain to the pavé. From award-winning ateliers to luxury houses and our high-street saviours for every gifting emergency, read on to find GQ’s pick of the places to buy your next jewellery gift, as well as some of the bracelets, earrings, necklaces and rings we recommend from each retailer.
Best bracelets for women! Best rings! Best necklaces for her! The superlatives abound, but how do you know that what you’re opting for is what she actually wants? There are a few things you can do to make sure. First, choose from a reputable seller: you’ll find 37 of them in the article to follow. Next, think about what she actually wears: if you’ve never seen her in a pair of earrings before then chances are she’s not a fan (or doesn’t have her ears pierced). Some choices are generally safer than others: a chain bracelet can be found in many women’s jewellery boxes, for example, whereas an anklet is a much braver choice, and one we only advise if she’s expressed interest in the throwback piece.
Selected the perfect gift from the enormous amount of jewellery available to you and your wallet? The final stage is to select your decision in the finish that matches the rest of her collection. Many sites will offer the same design in gold, rose gold or silver, and the decision you make is crucial. Much like sneaking a peek in her underwear drawer for her bra size when on the hunt for a lingerie gift, your mission is to take a look at her most regularly worn jewellery pieces. It should be immediately obvious if she’s a silver (or white gold, for the spendy), rose gold or gold jewellery type. You can also use this opportunity to check if she’s into things like birthstones or personalised engravable pieces to put a final seal of confidence on your purchase.
For more fashion, grooming, and technology releases delivered straight to your inbox, sign up for our GQ Recommends newsletter.
Jewelry can do more than just complete an outfit; it can tell stories and be worn as a talisman for protection or good vibes. The best jewelry brands get that, and the list of designers and labels we curated reflect and appreciate this layered mindset. Classic fine jewelry brands like Cartier, Bulgari, and Tiffany & Co. will always be around, but they’re not your only options—in fact, a few of the best affordable jewelry brands have also made it into this edit. From celebrity-loved gold hoops from Mejuri to high-quality diamond engagement rings, there’s plenty of shine to go around.
Shopping for jewelry often starts with your budget. Smaller, everyday styles can be bought on impulse, but if you're really considering the materials and craftsmanship along with the overall aesthetic, we brought you options to try. Here's what you need to know: